GRP Learning > Web Série saison 1
The first season of the Web Serie consists of 13 episodes to understand the origin, nature and components of the Business Model.
Season 1 : all episodes
GRP Team produces a set of educational videos on the GRP Business Model.
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Teaser season 1 : GRP Lab
These educational videos are short (less than 5mn). They are in no way intended to replace the support relationship that is so important in the context of designing and launching a project.
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Épisode 1: The origin and common sense of the Business Model
This episode reminds us that if the origin of the BM is older, it is with the advent of internet start-ups that the expression became a buzzword (cf. Magretta, 2002). This is not surprising because it is full of common sense.
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Episode 2: Nature of the Business Model
According to the authors of the GRP model, the Business Model is a convention. But in the exercise of popularizing the theory and so that there is no confusion with the "conventions" component of the BM GRP (see episode 11), GRP Lab speaks of [...].
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Episode 3: The GRP Business Model
This episode presents the dimensions (G, R and P) of the GRP model, which defines the GBO as a shared representation of Value Generation, Value Compensation and Value Sharing. The concept of value is [...].
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Episode 4: The entrepreneur(s)
The first component is the carrier of the project to undertake or the carriers of the project to undertake. The resource providers are very sensitive to the actor carrying the project. [...]
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Episode 5: The value proposition
The expression is, once again, full of common sense, because if what is offered is worthless, no one wants it. The "value proposition" is the term used by almost all business model specialists. According to GRP Lab,...
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Episode 6: Value manufacturing
It is not enough to promise the value of the offer (cf. Value Proposition component), it is also necessary to know how to manufacture it. It is a process-type perspective that is proposed here, consisting of identifying and capturing resources [...].
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Episode 7: Sources of revenue
This episode specifies what the WB GRP describes as sources of revenue, which concern the financial resources collected to sustain and develop the operation of the project, whether the project is a business (turnover), [...].
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Episode 8: Volume of revenue
After clearly identifying the sources of the farm's income, the volumes should be estimated. This is not easy to do if the business is being set up from scratch. However, the effort of estimation leads to [...].
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Episode 9: Performances
The word is in its plural form because it refers to both financial and non-financial performance. As regards financial performance, it refers to the profitability of the operation [...].
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Episode 10: The stakeholders
In addition to Episode 2, which deals extensively with the stakeholders with whom the shared representation is built, this episode insists on the partnership nature of entrepreneurship: no partner means no resources, [...].
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Episode 11: The conventions
A component that seems more difficult to grasp, in particular because it is absent from strategic models, whereas conventions are everywhere in social systems. More or less explicit and more or less formal, [...]
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Episode 12: The ecosystem
Every project is part of an ecosystem. The episode adopts an ecological metaphor to bring to light the dimensions to be studied, in particular by setting up a monitoring system. Among other things, it proposes the use of the PESTEL tool.
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Episode bonus: The Business Model : a system
It is not enough to fill in each component of a business model to design it. The whole must fit together and be consistent. It is then essential to think about the links between the components. [...]
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