Case studies

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Entrepreneurs who have opened their doors to our research team…

Etablissements Thunevin

The narrative version of the Thunevin Business Model was produced in January 2013. It consists of a case study that led to the updating of the Business Model for Thunevin Establishments, within the framework of what became an action-research.
This case is also presented in map form.
A publication on this case will be available from May 2014 in “GRP Publishing”.

Ginga Foot

How do you flesh out a good Business Model in a highly competitive market? The case of Ginga Foot is the true account of the creation of an indoor football stadium (futsal). It shows how success in business creation relies on win-win partnerships.